Channel Mum

The friendliest and most honest community for mums anywhere

Channel Mum

Channel Mum is an influencer-led, digital media platform that provides video-centric parenting content to inform and entertain the millennial parenting community. It produces award-winning branded and educational videos on behalf of brands such as McDonalds, Iceland and Pampers to an audience of over five million.

Key facts

Sector - Marketing services

When Downing first invested - 2018

Website -